DIALOGPOST – changes as of January 1, 2020

Important information about the 2020 product changes – at a glance.

Please use our product brochures, information sheets and posting lists in the download area.

Our webinar team has made a short film (about 7 minutes) summarizing the 2020 changes to DIALOGPOST. Watch here:

Item contents

Effective January 1, 2020, the conditions for the content of DIALOGPOST items will change:

Only advertising may then be sent with DIALOGPOST. Non-advertising items whose main purpose is to provide general or personal information can only be sent as letter mail. Examples of item contents can be viewed directly here or downloaded as an information sheet.

Probleme & Lösungen Icon

You can continue to send all items that have a purely advertising main purpose, e.g., messages that serve to increase customer or member loyalty and acquisition as DIALOGPOST items. This way to DIALOGPOST.

You can send all non-advertising items, e.g., messages focusing on general information and personal messages, as letter mail. Find out about the dispatch options for your non-advertising letter items:


Letters and postcards within Germany

An overview of formats and prices

Find out more

E-POST for business customers

Take advantage of the attractive offers and favorable conditions of hybrid dispatch.

Find out more

Bulk mail within Germany

Benefit from additional discounts when posting at least 5,000 supra-regional or at least 250 regional letters or postcards.

Find out more

International dispatch of your letters and postcards

Everything you need to know about international mail

Find out more

You will find the most important questions and answers about the new conditions for DIALOGPOST item content here.


Price adjustments

  • The list price for Standard format DIALOGPOST items ≤ 20 g will be increased to 0,30 €.1)
Formats Prices per item 1) Weight 2) Dimensions


0,30 €
0,35 €
up to 20 g
21 - 50 g
L: 150 - 235 mm
B: 90 - 125 mm
H: up to 5 mm

Rectangular only
  • All items must be suitable for automatic processing. Otherwise a production surcharge of 0,05 €/item will be charged.1)
  • The price for pallet storage will be increased to 6,99€/30 days.1)
  • Surcharges for low volumes (EASY) will be increased to 0,15€/item.1)

1) All prices are subject to statutory value added tax.
2) Weights should be rounded up to whole grams.
3) The length must be at least 1.4 times the width. DIALOGPOST items measuring 148mm in length are also permissible.

New format

  • For customers looking for an affordable way to get started with DIALOGPOST, we will be offering DIALOGPOST cards for €0.28/item starting January 1, 2020.1)
  • The DIALOGPOST card is a one-piece item (no double postcards). All of the information on the item is visible on the front and back.
  • The maximum and minimum weights for DIALOGPOST cards are determined by the different item sizes in combination with the paper weight.
  • There is detailed information in the product brochure in the download area.
1) All prices are subject to statutory value added tax.

Minimum volume

  • Minimum volumes will be raised to 5,000 items.

Minimum volumes

Volume Region
5.000 DIALOGPOST items Throughout Germany
200 DIALOGPOST items For the same routing region (first two digits of the postal code are identical)
500 DIALOGPOST EASY items Throughout Germany (with low-volume surcharge), promotional content only

DIALOGPOST International

Everything you need to know about the changes to DIALOGPOST International happening on January 1, 2020 can be found here.