Would you like to appeal to your target group and win new customers using unaddressed mail? Then optimized unaddressed mail is just right for you.
Using information from the micro-geographic database, microdialog , allows you to accurately distribute unaddressed mail to target groups at a delivery district level. Because Deutsche Post Direkt's microdialog database provides valuable additional sales- and marketing-related information for almost every address. Applying these criteria, you can accurately select the target group-relevant delivery districts where your advertising material should be distributed.

Examples of microdialog criteria

  • Age
  • Family structure
  • Main cultural group
  • Mobility
  • Building development pattern
  • Vehicle data
  • Mail order affinity
  • Assortment affinity

Benefits

  • Reliable acquisition of new customers
  • Accurate selection of the delivery districts where your target group lives
  • Coverage waste for unaddressed mail is minimized.
  • You benefit from a comprehensive and up-to-date database
Are you interested in our offer? Contact us here.