Infopost national - the efficient way to advertise your products by mailing

Since July 1, 2010, Infopost national can only be returned as part of Premiumadress. Information on Premiumadress is available here.

Acceptable INFOPOST contents include written communications, documents or data carriers such as CDs, diskettes and cassettes. Free samples, product trials and advertising items as well as third-party inserts (items from another sender) may also be included along with the main item. Merchandise intended for sale (with the exception of books, brochure, newspapers and magazines) are not permitted.

Catalogs are promotional materials, either printed or featured on a data carrier, that advertise merchandise and/or services. Promotions in books, newspapers and magazines, however, are not equivalent to catalogs. Additional information about permissible INFOPOST contents can be found in the product brochure.

The items must be identical in content in terms of the number and make-up of documents, promotions, data carriers as well as trials, samples, advertising items and third-party inserts. Items must also be identical in their packaging design and format. Stamps, if used to frank INFOPOST items, must also be identical. Additional information about identical content can be found in the product brochure.

Use VarioPlus to give individualize your items if they...

• are used to prompt a direct purchase or
• promote (free) merchandise and (free) services or
• are used to solicit donations.

This is the perfect way to reach different target groups and produce an even greater advertising effect. Further information about VarioPlus can be found in the product brochure.

Let Infopost Manager Deutsche Post's convenient software application, help you prepare your INFOPOST items for dispatch.

For your advance notices, use our new AM.exchange data format. You can find more information about it at www.deutschepost.de/am. You can still use the EDS data format until it is discontinued at the end of 2009.

ADRESSDIALOG is a progressive cross-media service for simple online business replies and the continuation of direct mail campaigns on the Internet. The addressee will find a personal code in the direct mail item. When the code is entered on the Internet, the addressee is personally welcomed. The fields in the form have already been filled in with address information. That makes answering easy and leads to a significantly higher response rate. The evaluation can be completed online and offers tables, diagrams, analyses, and downloads in real time. This service won the World Mail Award in the field of eCommerce (London 2007) and was awarded the seal of quality for data processing from the Deutsche Dialogmarketing Verbandes 2008 (German Dialog Marketing Association). Prices and additional information can be found at www.adressdialog.de/kalkulator

Please take time to read the information on prices, formats, dimensions and weights. More detailed information about INFOPOST can be found in the product brochure.